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Straight Talk About Carpet Cleaning

Article published in PM Magazine CONDOBUSINESS in September 2004

         Have you ever noticed how everything around us changes?  Nothing ever stays the same and if you do not keep up with these changes, you might get left behind.

         Take a look at Carpet Cleaning.  Are you still hiring the carpet cleaner without any certification, proper insurance or proper equipment?

         As we know, carpet cleaning is not rocket science, but a certification is able to give a carpet cleaner the knowledge with a greater degree of quality of service.

         From a landlord's perspective, it should be also a paramount concern that a carpet cleaner working in a landlord's building be professional, dependable and certified by the IICRC institute.

Who is IICRC?

         The Institute of Inspection Cleaning and Restoration Certification was established in 1982 to provide a means by which a professional carpet cleaner could be certified.  IICRC is a non-profit organization owned and operated by state, regional and international industry trade association.  The IICRC represents the industry as a whole.

          IICRC is recognized and respected by major carpet manufacturers.  IICRC actively pursues relationships with fiber producers, equipment and chemical manufacturers and suppliers.

          IICRC created standard - setting body for cleaning and restoration.  The standard reference guide is a bible for any professional carpet cleaner who commits him/herself to the carpet cleaning business.

Lets talk for a moment about commitments

          Who do you think is more committed?  The cleaner who invests $80, 000 for equipment, or the guy who bought equipment from Costco?  The cleaner with a serious commitment is your man.

         Carey Mitchell, the director of technical services at Shaw Carpets, largest carpet manufacturer in the world.  He used to hire "walkers" to test the carpets.  Here is what he had to say.

         "In our opinion, and all out testing bears this, about the only real cleaning system is how water extraction and better with a TRUCK MOUNT.  This system has more power than any other system.  Everything else is just an interim system, just rearranging the dirt.  I hope someday the world will wake up and realize this.  My advice to all property managers is to look very hard at the equipment and chemicals used.  Remember using wrong chemicals can permanently damage your carpet.  Like Stain Master Carpet must be cleaned with a special low PH chemical and rinsed properly.  Insisting on TRUCK MOUNT systems, leaves a healthier indoor environment because exhaust outside and drying time is very short?"

          In my twenty four years of experience in the carpet cleaning industry, I have seen many carpets that were damaged by using wrong types of chemical and non-adequate equipment.  I have also noticed that some building managers buying portable machines for superintendents to clean their carpet.  This is a huge mistake, your hundred thousands investment can go right through the drain.  I was just wondering, who is to blame?

How to select a carpet cleaner?

           It is important not lose sight of the fact that carpet cleaning companies, like all other companies, are in the business to make a profit.  It is equally important for landlords to know and understand this too.  Often however, this is not the case.  Selecting contractors for the price alone is not necessarily the answer to a landlord making a profit over the long term.  In fact, electing to go to the higher price may save the landlord more money and create less problems than the cheaper one.  Why?  Because the contractor with the higher bid has got better equipment, better chemicals, better insurance and is IICRC certified.

          It is very important for property managers to carefully analyze all bids in order to come up with a realistic assessment.

          Clean carpet is an essential element of a clean environment and a large part of the landlords ability to attract new tenants to their buildings, and to renew existing tenants to long term leases.

           I hope this article will be beneficial.

 

Created by Michael Sapov.

Comfort Carpet and Air Duct Cleaning Co. LTD